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Condé Nast Launches Improved Rewards Programs for Lucky to Help Subscribers Save More Money While Shopping
Mall Networks powers new shopping sites featuring more than 600 merchants, 20 million products, and hundreds of daily rewards
New York, NY, March 30, 2009 - Condé Nast, publisher of many of the world’s celebrated magazines and websites, and Mall Networks, the leading provider of merchant-funded loyalty shopping solutions, today announced the launch of an enhanced loyalty program for Condé Nast’s Lucky Rewards online shopping site. The Lucky Rewards (http://www.myluckyrewards.com) loyalty shopping program has been improved and expanded so subscribers of the magazine can earn up to 25% cash back on their purchases, take advantage of more special offers, and shop at more than 600 leading merchants — including BananaRepublic.com, Bluefly.com, Gap.com, RedEnvelope, and Sephora.com.
“During these challenging economic times, consumers are looking for great deals, and they’ll now get that at the Lucky Rewards site,” said Heather Hamilton, executive director of Consumer Marketing, Condé Nast. “Not only do Lucky subscribers earn cash back for every dollar they spend, but now they also have access to the most compelling deals on the Web, a first-class comparison shopping engine, and access to leading name brand retailers. As the leader in this space, Mall Networks was the obvious choice for us when we decided to reinvigorate these loyalty programs, and we are thrilled to offer these enhanced sites to our valuable subscribers.”
Subscribers get more out of shopping than ever, with the new Lucky Rewards program, with offers including:
- Up to 25% in cash back for every dollar spent
- Shopping from more than 600 name brand merchants
- Hundreds of daily deals
- Personalized shopping at members' favorite stores
- Lucky Rewards emails with the week's Top Lucky Picks and Exclusive deals
- Comparison shopping for the lowest price from over 20 million products
“The Lucky Rewards loyalty program is all about one-stop-shopping for members who want to find the best deals, discounts, products, and earn money back when they shop,” said Tom Beecher, president and CEO of Mall Networks. “In this tight economy, shoppers need to get the most for their money. Condé Nast’s newest online shopping program give subscribers the best merchants, deals, and prices with just one click. The addition of Mall Networks online shopping solution enables the magazines to increase engagement with subscribers and build a more active and loyal membership base.”
About Lucky
Lucky, the award-winning magazine about shopping and style, showcases what to wear and how to wear it, making fashion and beauty fun and accessible. Since Lucky's launch in December 2000, circulation has gone from 500,000 to over 1.1 million, proving to be one of the most successful launches in Condé Nast history. For the latest news from Lucky, log on to www.luckymag.com.
About Mall Networks
Mall Networks is the leading provider of merchant-funded loyalty shopping solutions that increase revenue, strengthen customer loyalty, and improve member engagement for a range of industries including financial services, card issuers, airline and hospitality, affinity organizations and loyalty programs. Featuring an integrated network of more than 700 world-class online and bricks-and-mortar merchants, Mall Networks's multi-channel shopping solutions and flexible, on-demand platform power personalized online and in-store shopping programs for more than 100 million consumers. Industry leaders including JPMorgan Chase, Delta, Best Buy, Upromise, Verizon, and Shop.org rely on Mall Networks to build loyal, profitable customer relationships. Mall Networks is headquartered in Lexington, Mass. For more information, visit www.carteracommerce.com.
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Mall Networks Contact:
Jessica Hoffman
JHS Partners
Phone: 925.296.6161
Email: jhs@carteracommerce.com
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